The New (Digital) World of PR

guest: Paul Maccabee

This week, Joe is joined by Paul Maccabee, president of Maccabee Public Relations, located in North Loop Minneapolis. Paul discusses how the practice of public relations has evolved over the years, the importance of ethics in public relations, and shares his social media tips. He also touches on OfficeMax’s World’s Largest Rubber Band Ball and the history of gangsters in St. Paul.

 

Episode Transcript
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