Expertise UX / UI Design

• Discovery & Workshop sessions
• Sitemapping & Information Architecture
• Wireframing & Prototyping
• High Fidelity Design
• Consulting (Accessibility Compliance, 3rd party Design Review & Acceptance)
• User Research (including User Personas, Empathy Mapping, User Journey Mapping, etc)

Questions we may guide you through during this phase:

• What are your business goals for your website or app?
• Who is your target market?
• What are the pain points of the current user?

User Experience (UX) design is a human-centered process, concentrated on creating meaningful and seamless experiences for the user. To design successfully for the end-user, UX designers focus on who the target market is, and what their specific needs and goals are. During this predevelopment phase, designers take a deep dive into what motivates the user through research, user personas, journey mapping, wireframes, prototypes, and testing.

User Interface (UI) design is the digital practice surrounding the visual elements of a product interface. It is the designer’s goal to visually guide the user through a product with engaging, consistent, and intuitive interfaces. Strong UI design enables the user to understand and trust a brand with ease.

We integrate UX / UI design hand in hand in order for products, websites, and apps to be both easy to use and aesthetically pleasing. Have a big idea or a complex issue? Contact us to tell us more about it. By working together, your team and ours can establish a solid plan for your project.